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Key Question For
Strategy Leaders
(see more) |
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How do we decide
among possible
new
opportunities? |
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Opportunity
Funnel Process |
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Key Challenges |
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Finding growth opportunities |
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Eliminating the less desirable ones |
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Justifying pursuit of remaining |
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Major Steps |
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1. Gather possibilities |
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2. Apply filters to reduce list |
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3. Rank and justify "good" opportunities |
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Success Criteria |
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1. Regular identification of opportunities |
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2. Rate of filtering |
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3. Revenue growth for new opportunities |
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Notes |
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See the
Portfolio
Management
Process. |
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See the
Business Growth
Categories. |
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Resources |
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